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The Don Hattan Chevrolet & Ford auto dealerships knew right where to turn when they began brainstorming on better ways to market their locations.

The solution … the 1-2 punch of Project Content and Wichita Sign Company. To match the BIG, BOLD and one-of-a-kind experience that drives Don Hattan to be a leading local business, they needed a marketing solution that combined signage and content in a unique fashion.

Their signs needed to be big and perfectly positioned along two of Kansas’ busiest highways to grab attention. However, what grabs the attention is what’s on the sign, and Project Content helped deliver some fantastic ideas and recommendations. The creative is delivered fast, on-time and easily scheduled to the signs when needed. The combination of great signage and content has helped Don Hattan set a local trend around how auto dealerships use signage and content to market themselves.

At Project Content, there’s nothing we believe in more than the positive impact of creative, professional-looking content. Give us a chance to craft a unique content strategy to truly maximize the marketing potential of your digital sign investment!